Elle: Isabel Marant Introduces Anti-Selfie Makeup

‘”I watch makeup tutorials,” says makeup artist Lisa Butler, “and I think, heavy contouring might work for girls holding their phones up to their faces with very bright contrast, but in real life, it would look ridiculous.”

Her runway rebuttal at the Isabel Marant show: “Makeup for the woman who says, ‘Selfie? Please, let’s move on.'” That woman, of course, is Isabel herself, who designs all the clothes, tests out the runway shoes before approving them for sale, and eschews heavy hair and makeup in favor of messy buns and barely-there fixes.

Add a swipe of Eyeko Brow Gel “to sculpt them a bit and make them stay up without looking so filled in that they get like Brooke Shields” and you’re done—no mascara, no lipstick.’

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