Enhance your effortless

Our best-selling Mascara, now available in four new shades

Lash Alert Mascara is our most-loved, best-selling and most iconic mascara.

We are now extending the range to include four new shades.

Shop by eye color

Enhance your look using our suggested Lash Alert Mascara color pairings based on your eye color

Brown/Hazel Eyes

Match with Purple, Green & Brown Lash Alert Mascara

Green Eyes

Match with Green, Brown & Blue Lash Alert Mascara

Blue Eyes

Match with Brown & Blue Lash Alert Mascara

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