Eyeshadow

How to: seductive smokey eye in three steps using three products

Black Magic smokey eye

It’s officially February which means two things: spring isn’t so far away and it’s time to start nailing down your Valentine’s Day plans. For most of us this year, Valentine’s Day will likely be celebrated with a quiet night at home or a virtual date 

Whether you’ve got your valentine pencilled in or are celebrating the day with your closest friends, one thing you can plan in advance is your makeup look. While most will be going the traditional red lip route, we recommend stepping up your makeup routine a notch and committing to a seductive smokey eye to celebrate the day of love.

Ready to commit? Follow the below smokey eye tutorial for an eye look using just three products. 

Step one: Build and blend 

Loved for their one-product approach to adding depth and dimension, our Double Act Shadow Sticks are a makeup bag essential. Easy-to-use, simply apply our Double Act Shadow Stick in Dusk & Dawn to the eye lids. Create a base using Dawn, then apply Dusk to the crease and outer lash line in a v-shape. Simply blend with your fingertips and smoke out the darker shade. Continue building up colour by layering the shades to your desired pigmentation.  

Step two: Line and define 

Valentine’s Day calls for nothing less than our Black Magic range. Use our Black Magic Liquid Eyeliner to line your eyes, giving your lashes a fuller effect. Trace your eyeliner wing to its desired length, giving your smokey eyeshadow a boost in definition. Loved for its calligraphy-inspired nib, our Black Magic Liquid Eyeliner gives you complete control over your look. For the lower lash line, use Double Act Shadow Stick in Dawn to line, gently smudging for a smokey eye makeup effect.  

Step three: Curl and coat 

To finish your look, curl lashes with our padded eyelash curler then coat lashes with our Black Magic Mascara. A cult-favorite, this iconic formula gives lashes instant volume and curl in an intense black shade, giving your Valentine’s Day look the drama it deserves. Coat lashes generously, layering up to the intensity you prefer.  

Love the look and want to try it yourself? Shop this tutorial below.  

Don’t forget to take your makeup off at the end of the night. Use our Off In A Blink Eye Makeup Remover to effortlessly swipe away any stubborn makeup thanks to its biphasic formula.  

Shopping for your valentine and seeking some inspiration? Look no further than our makeup gifts and bundles. Celebrate Valentine’s Day with the makeup lover in your life with the edit below.



Krista Thurrott

Krista Thurrott

Writer and expert

When I’m not writing or perusing the beauty section, I'm usually applying skincare or trying a new eyeliner. Most confident in minimal makeup with a bold lip, I invite you to join me on my journey to find the perfect mascara and red lipstick!