Shopping Bag

0 items in bag
Your shopping bag is empty!

ALL EYES ON FASHION WEEK A/W15

From the catwalks of London to Paris there were a myriad of make-up looks to inspire and ignite our imaginations.
Following on from previous seasons there was a firm focus on eyes with key MUA’s like Val Garland, Pat McGrath and Tom Pecheaux letting loose with liner and lashings of mascara to create a multitude of looks.

FINE ART
At Fendi the models lids served as a canvas as make-up artist Peter Phillips daubed on inky black liner in erratic short, sharp strokes to create a surprisingly pretty effect.
Whilst Sebastian Bieniek for Jacquemus sketched a new face on to the models. One way to make sure the wings of your liner always even!

BACK TO BLACK
As avid advocates of tightlining we were happy to see darkened water lines everywhere from Calvin Klein to Cavalli. Black rimmed eyes with minimal make-up made for instant cool girl credentials.
Val Garland went one step further and teamed black liner with doodled tattoo inspired symbols on models faces and hands at Giambattista Valli channelling the temporary tattoo trends seen everywhere from the Hamptons to St Barts last summer.
It’s sure to be a staple festival look this summer.

 

Val Garland at Giambattista Valli and Aaron de Mey for Nina Ricci loaded top and bottom lashes with mascara to create a doll-like lashes for a wide-eyed look. Definitely an easy cat walk look to create for real life!

SHARE

31 MAR

VANITY FAIR - WHAT TO BUY

"She's got the Cleopatra 3.0 eye-makeup down. So how could anyone in the market for a feline flick resist buying the very products used by Alexa Chung?

The brand is Eyeko, a company created by Max and Nina Leykind, who've been 'making eyes since 1999'. And in the pursuit of perfecting the soul's windows, they're going further than any other eye-makeup brand with Bespoke - the world's first personalized mascara.

Currently exclusive to Harvey Nichols, the process begins with a lash consultation with an Eyeko editor. Analysis of your existing lashes takes place alongside your lash ambition - thick and fluttery, please. Then the choice of wand (fat, thin, figure of eight etc..) and mascara (different shades of black and varying botanical formulas to help separate, lengthen, thicken). Over 100 different permutations are whittled down to an Eyeko mascara wardrobe just for you; something for day, for night, for holidays or even for the gym.

Each Bespoke Eyeko mascara comes in a squeezy, toothpaste-like tube, so there's no waste and no need for frenetic pumping. It comes with a plectrum-type lash-comb, packaged in its own monogrammed box, with a mirror-lined lid and wax seal. With this level of detail its no wonder Alexa Chung's joined the Eyeko team. These guys are serious about getting lashed."

Read the full article here.

SHARE

31 MAR

BYRDIE - BROW GEL

"Eyeko Tinted Brow Gel
“Brow tinting is suitable to all brow types, whether you want a bolder appearance, or want to add slight color to your brows so that they are more visible,” says Patel. “You can even color-match to your exact hair tone. If you have light brows or blonde brows, having your brows tinted can be very beneficial, as it can add volume that you never thought you had. It makes all the thinner, finer, baby hairs visible, to increase the look of fuller brows,” she adds."

Read the full article here.

SHARE

30 MAR

MARTHA STEWART LIVING - LIQUID METAL EYELINER

"Lay it on the line
Liquid eyeliner look intimidating to use, and bright colours maybe out of your comfort zone – we get it. But pair the two and the results are nothing short of dazzling. Whether you're going for a feline-flicked cat eye or a lid-hugging line, you'll achieve spectacular effects with a little practice. the best part: No sharpener required!

Colour-coded
Switch out a ho-hum gray pencil for a tone that will help your eyes pop. Chicago-based makeup artist Jenny Patinkin broke down the top choices by eyes color.

2. Blue: Gold intensifies those baby blues. Eyeko Liquid Metal Eyeliner in Rose Gold."

SHARE

30 MAR

WWD - EYEKO DEBUTS BESPOKE MASCARA

"British beauty firm Eyeko debuted its new Bespoke Mascara in London's Harvey Nichols Wednesday. The service allows customers to choose from more than 100 combinations of formulas, colors and brushes to create a mascara that's tailored to their lashes.

The service launched in Harvey Nichols with a new Bespoke by Eyeko mascara bar, where customers can consult the brand's associates – dubbed eyelash stylists – about their ideal combination. The mascara retails for $35 and comes in a personalized box, decorated with a wax seal and the custoer's initials."

Read the full article here.

SHARE

27 MAR

INTO THE GLOSS - COLOR ME COACHELLA

"Music festivals are fast approaching—SXSW kicks off the season next week—and much like other events where there are well-dressed people and a roving band of street-style (amphitheater-style?) photographers, pre-planning must be taken care of. But how do you best plan for a event like, say, Coachella where the weather can change on a dime, and your makeup might melt after hours in the sun?"

Read the full article here.

 

SHARE

26 MAR

MAKE-UP UPDATES FOR A RETRO SUMMER


"Bored of the barely-there make-up looks that have dominated the catwalks for so long? Then you will love the glamorous makeover the ‘70s trend is giving fashion right now.

The disco era gifted girls of the ‘70s with dramatic cat eye flicks and vibrant colour – and now it’s our turn to try out the decade’s covetable pin-up look. If you’re after some inspiration, look to Jerry Hall, Debbie Harry and Bianca Jagger to help you achieve the right look.

For a strictly ‘70s take on the trend, you will need a bright pop of colour on your peepers. Eyeko's Making Eyes Gel Eyeliner in Midnight Blue is a foolproof way to add dramatic colour to your eyes. Simply sweep across the eyelid, as high as you dare and finish with a hint of the Visual Eyes Liquid Eyeliner by Eyeko, which will make quick work of ‘70s flicks.

For a more modern take on the trend, opt for a dark and smoky eye that will still achieve the same effect as liquid eyeliner. The Me and My Shadow Eyeshadow by Alexa Chung for Eyeko is so easy to use, thanks to the built in blending brush, which allows you to control how far you take this iconic look."

Read the full article here.

SHARE

25 MAR